Essence, Energy and Spirit—Traditional Chinese Medicine (TCM) Culture and Creativity & Tourism Promotion Exhibition

20/12/2020

As a treasure of the Chinese Nation, Traditional Chinese Medicine (TCM) not only escorts the prosperity and inheritance of the Chinese descendants for thousands of years, but also sheds light on the cultural identity and sense of belonging of the Chinese society. The brilliant charm of TCM is attracting great attention from all over the world.

TCM lays stress on adapting measures to people and local conditions, conforming to the heaven and the earth, echoing with the changes at all seasons, and keeping abreast with the times of great vicissitudes. In addition, TCM has far-reaching impacts on four basic necessities of life of the Chinese Nation in daily life (namely, food, clothing, shelter and transportation), and has evolved into an important element in the culture.

Under the joint auspices of China Friendship Association of Cultural Circles, Overseas China Culture Center, Xiamen Cross-Strait Chinese Medicine Museum, Taiwan Yixiang International Co., Ltd. and Jin’antang Pharmacy, “Essence, Energy and Spirit—Traditional Chinese Medicine (TCM) Culture and Creativity & Tourism Promotion Exhibition” brings tether the cross-Strait young artists, analyzes and reinterprets TCM culture from the perspective of innovation and creativity, forges such a world view that is different from the past one, advance the cross-Strait exchange and cooperation, and jointly spreads TCM culture far and wide.

This curation is based on the evolution and modern application of TCM. Visitors will be guided to take a close look at the budding state of TCM, further explore the literary, artistic and philosophical thoughts in TCM culture, and unveil new and diverse look of traditional Chinese culture through modern creative means. This exhibition, which is held in online manner, breaks through the limitations of time, space and language through static and dynamic expressions, respectively. Through communication, learning and tacit understanding, visitors can gain insight into TCM culture as a perfect combination of “Essence, Energy and Spirit”.

Essence, Energy and Spirit—Traditional Chinese Medicine (TCM) Culture and Creativity & Tourism Promotion Exhibition” consists of four parts respectively entitled :

A. “Graphic Exhibition on TCM”; for Exhibition please click here

B. “Cross-Strait TCM Cultural Tourism Map”; for Exhibition please click here

C. “Original Picture Book & Video Exhibition”; for the Chinese-Hebrew version of the book please click here. 

for the video Exhibition please click here

D. “Offline Experience in Essence, Energy and Spirit”. for the Chinese Medicine Hebrew Award winning quiz please click here

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